Members of European Parliament have voted for enforcing binding rules on textile companies to adopt Labor, Environmental and human right standards. The EU members will purchase textile goods only from sustainable and fair producers who respect the laid out standards.
India’s total consumption is poised to leap to 4 trillion by 2025 making it the 3rd largest consumer country. The annual consumption growth of 12% is fueled by expanding middle class and overall affluence of Indian consumers. Digital channels will influence 35% of all retail sales and 10% of retail spending will be online.
John Lewis launches Denim lifestyle brand for women – AND/OR. Its innovative brand of casual couture and comes with a high price tag of Pound 85+ for Denim and Pound 22 onwards for Tees.
Lenzing unveils Tencel Fiber branded Denims ecommerce shop. It has more than 50 denim styles advertised with the slogan: “Know what you are made of … Comfort starts inside”. It reaches 600,000 shoppers and influences sales of more than USD 1 Million monthly.